Global Marketing Management
PaolaCerrudo García
Creative strategy with a human pulse. Nine works on brands, experiences and growth, made with creativity and soul.
Available January 2027 · 6-month internship · Madrid
A collection of nine works, hung in three rooms. Open any of them for the full story: brief, insight, idea and result.
Every work in the collection was graded 9/10 or above.
I · The plan
The collection
Three rooms, nine works and a temporary exhibition. Choose a room, or a work on the wall, to walk in.
Brand Creation
Brands born from a blank page.
Experience & Community
Experiences that bring people together.
Strategy & Growth
Plans that move existing brands forward.
Exhibition
Loewe Club de Tenis · A self-initiated concept, not commissioned by Loewe or LVMH. Click a work to see the project.
II · About
The curator
The person behind the collection.
Based in Madrid · Available January 2027 · 6-month internship
I'm here to add with purpose, create with soul, and leave the world a little more beautiful.
Global Marketing Management student at ESIC University, on an academic-merit scholarship, with an international term at EBS Paris (2026) focused on luxury marketing. I love design, art, fashion and architecture, and I believe the best brands are the ones people feel.
- 00Global Marketing Management, ESIC University2023 – Present
- 01Luxury Marketing, EBS Paris2026
- 02Inside LVMH Certificate, LVMH2025
- 03Community manager, Colegio Mayor Santa Cruz la Real2023 – 2025
- 04Ski instructor, Sierra Nevada2020 – Present
- 05Spanish, native · English, bilingual (C1) · German, B2 · French, A2All certified
III · Skills
Materials & techniques
What every work in this collection is made of.
Soft skills
- Empathetic, persuasive communicationInternational NLP Certification, focused on active listening, rapport and persuasive communication.
- Client careSki instructor since 2020, offering a personalised approach tailored to each student.
- Teamwork and leadershipCollaborative academic marketing projects, from research to final proposal, including team coordination and spokesperson roles.
- OrganisationSocial media management for the residence hall alongside full-time studies and an academic scholarship.
- Strategic creativityBrand concepts and communication proposals in academic projects such as RESACA, Tranquilitea and ZaraCloset.
- Discipline and resilienceFive years as a competitive skier.
Hard skills
- Brand creationRESACA, Tranquilitea, ZaraCloset
- Market research and consumer insightK-Rousel, Zurita de la Vega
- Growth and digital strategyRyanair, Too Good To Go, Barceló
- Social media managementContent creation and storytelling as community manager.
- Event organisationCo-organisation of the Calor y Café charity event at university.
- Email marketing, SEO and SEM
- Photo and video editing
Tools
- WordAdvanced
- PowerPointAdvanced
- CanvaAdvanced · Presentations and visual design
- ChatGPT, Claude, GeminiAdvanced · Research, content and visual mockups
- ExcelIntermediate
- MailchimpIntermediate
- SemrushIntermediate
- LovableIntermediate · Web building. This site included
IV · The visitors' book
Leave a note
Open to a 6-month marketing internship in Madrid from January 2027, in luxury, fashion, lifestyle and sport.
V · Before you leave
Curate the wall
Drag the works onto the wall, or tap them, and hang your own exhibition. Move them until it feels right.
An empty wall is an invitation.